Naturally

An approach that makes change accepted, feels good and delivers great results fast 

The challenge ...

If your company wants to continue to exist, it must change and that change can be scary.

For many people change is rather "threatening" than "challenging". They see it as a destroyer of what is known and comfortable, rather than it’s seen as the creator of what is new and exciting. And most people and organizations prefer to feel 'comfortable' instead of  'excellent'.

Today it is true that if you do not change, you stagnate and die. It's just vital to deploy change across the company.

The challenge is: how do I do this?

Program 

# 1: The psychology of change 

People will change when the alternative of remaining the same is worse than the change. Sometimes it's hard for people to realize the need for change. 

A pilot I once made an interesting comment at this point to illustrate. 

He told me that many pilots have died because they stayed up in their battered camera. They preferred the familiarity of the cockpit to the unfamiliarity of the ejector seat, even though the cockpit was a deadly trap in which they were imprisoned. 

Many companies have "died" because the management preferred the 'known' and 'trusted' and 'comfortable' old way of doing things, over the challenging, risky, and above all more profitable new ways of doing business. 

People who strive for stability, are generally reluctant to change. The steadfast, dependable and loyal employees in an organization are often afraid of change. 

It is important that we consider them, because often they are the majority. Fortunately there are many things we can do to help them overcome this fear for change. 

When change is planned well, communicated greatly, executed good then it succeeds. 

Planned change requires a process. 

Planned change is based on values. 

# 2: Change as "natural habit" to develop talent within your organization 

• The biological inner drivers of people
• An indepth look at nature and how mother nature handles change
• The power of communication 
• Constant motivation is a must

Why education, training and coaching are diamond tools for change, because growth is one form of natural change that feels great.

How to handle ‘cultural’ change when companies make by example mergers. There are lot’s of processes of change initiated at such a moment and we’ve learned that the culture in one company can vary a lot from the culture in the other company. Many times, such issue’s endangered the existance of the new formed entity at it’s core.  

Developing your own strategical blueprint for change in your organisation

Duration: 2 x 3.5 hours  

Audience: business managers in medium and large companies, no matter at what level and people who do not carry the title of manager, but in their association are exposed to change.

From Loathing to Loving

Retain clients and convert’m into raving customers 

In today's business environment, customers are more demanding than ever. 

They expect to get what they want, when they want and often completely customized to their expectations. If they do not get it from one company, they can easily obtain it from another.

Since buying is an emotional process, the customer who ultimately "falls in love" and thus "buys" can emotionally flip 180°  into 'hatred' when the slightest thing goes wrong.

Every customer can now rate any business on internet!

In times where internet communications through social networks have such an important influence on the people this is dangerous. In times where every company can be found (by example on maps search)  and everyone an assessment or a 'review' can post about this company, this offers opportunities but also threats. It goes without saying that this is a very dangerous IF not properly handled.

Some other examples:

Every hotel knows now what the impact of negative customer reviews can be.
Each restaurant knows the impact of online customer reviews.
We all look at review sites to see what others think.

How do you handle this as a business or a professional?
How do you deal with customers who one moment are very enthusiastic and a little problem suddenly turn into customers who hate your business? And how to avoid worse?
I hear you asking, "can it be worse"? Yes. When hatred hardens into indifference. If the customer has become indifferent, because you can do whatever you want to try to make up, it affects the customer no longer emotional.

In this program you will discover the psychology, strategies and practical steps to go from 'falling in love' to evolve to 'love' with your customers and how to flip 'hate' lightning quick back love. In this program you will also discover how you can prevent that customers become indifferent.

This program consists of two parts of three hours.

The first part of 3 hours is for the management, designed to provide the leadership and the framework for an organizational culture that will be known for its 5 star service.

The second part is also a module of 3 hours for all employees and aims to show them what they can do in their daily work for clients to deliver a 5 star service, turn 'issues' into 'opportunities' and bring the client from hate to love.

Participants will discover: 

The changing psychology around the customer purchasing ...
How the world has changed with internet 2.0 where customers can write and review items, create "fan" but also "hate" pages on social media, publish their opinion on their favorite review website ...
The psychological path that a customer takes from falling in love to love and the potential hazards associated with turning into hatred  ...
To recognize the value of a customer for the company and themselves ...
Her or his own communication skills, (re) identifying and developing better communication with customers ...
Exercises and ideas to evolve into increasingly better customer service and an increasingly growing network of customers who love to come back and bring their family and friends along.

What management sees additional:

The conceptual framework 'company - employee - customer" in relation to the customer.
The levels of emotion in a customer and the factors that bring them to a certain level.
How to involve everyone in the organization in a winning strategy.
How to quickly and effectively implement this strategy.

Duration: 2 x 3 hours

Audience:
Any company, organization and self who realizes how important it is to just dwell on the fact that customers are empowering your business results.
That customers are able to present your case, your product, your service via very quick access to the internet, when you do it the right way, but they can damage your business heavily if you screw up.

Strategical Customer Fidelity

The program you don’t want your competition to follow.

This is a talent development program for your company, that commes with a strict condition. This strict condition is that all high-level policy makers in the company MUST be present. Whatever the title is, entrepreneur,  managers, executive and director, ATTEND THIS. 

But ofcourse only if you want more loyal customers, customers who spend more of their business and generally make more profit.

This program contains about 99.5 refined concepts around customer service. 

The program combines the skills, principles and practices of Total Quality Management with a system of Total Customer Delight and thus ensuring faithful Customer fidelity. 

In this program you will learn from the best, including: W. Edwards Deming, Joseph Juran, Philip Crosby, Armand Feigenbaum and Zig Ziglar. Each of them shares his powerful insights on crucial issues in terms of company policy regarding 'customer fidelity' so that you can develop a stronger organization throughout the program. Also to ensure that you see how the learning points can be effectively applied in reality.

Your advantage is that theory and practice vary often and quickly. This keeps it interesting and you'll see what actually works and what does not. This signature program contains  lot's of tools and a manual of almost 200 pages. 

Program: 

#1: Introduction to ensure customer fidelity 

The relationship between TQM & TCD; What it takes to be perceived as a great company. It is probably not what you think. Horror stories. 

#2: Upside Down & Inside out 

How to turn your organization on its head and why this is necessary. The PDCA cycle will guide you once you start changing the existing company structure so that all change is customer-driven. 

# 3: Inner-Clients

Create superior value for your inner-clients (=employed talent) through communication and teamwork. Without inner-clients who are provoked for your products and the company is practically an impossible task to get external customers who are excited fans. 

# 4: External Customers 

Many companies have no idea why their customers buy from them. If they do not, the reasons usually are also unknown. The 'Customer Value Triangle'  will change your insights when you learn that delight  must be expressed through all facets of customer contact. 

# 5: A Customer Care Plan 

Everything you need to know about customer satisfaction and how to develop a customer fidelity plan. Which products and services are of vital importance to your customer are the foundation of any customer satisfaction program? How and where to pay attention, so the chain is strengthened Services-Benefits are the core of this part. 

# 6: Process Improvement  

Most steps in any process provide no added value to the customer. Learn how to cut 75% of these steps by using a tool: value added analysis. Identify your core values, vision and mission and use the PDCA cycle.

Leave your competition gasping for breath.

Duration: 6 x 3.5 hours 

The Rose: irresistible marketing

69 idea’s on persuasive communication to empower you and your business.

For everyone in every profession in every business ... 

The basics of persuasive communication are truly 'fundamental'. 

In your personal life, persuading is key to dating, sex, the famous "Yes I will", children, your motorcycle or cabrio car, new house, piece of art, ... 

In your social life, persuading is what allows you to be accepted, be liked, getting along, make friends and strong relationships with others, and be respected as a valuable person the community. 

In your business life, persuading is also the underlaying driver for successful negotiations, team synergy, great customer relationships, attracting investors, public relations, sales and ofcourse marketing. Are you great at all of these, with no room for improvement, then this program is nothing for you. If you however are interesed to learn numerous powerful idea's that can equip you with an almost unfair advantage on every aspect mentioned where persuasive communication is involved, this is a program you surely want to follow. 

Attention! Only for those that are awake. 

Yes, you'll have to be awake, fit and in razorblade sharp state of mind to follow this program and get the most out of it. It's not for wimps. I move trough this seminar and it's content at lightning speed. 

69 idea's  ... In only 4 times 3 hours for the development program. That's about:

... 2 minutes per idea to learn, 

... 3 minutes to discuss, 

... 4 minutes to exercise to be able to 'acquire' it and 'apply' it. 

Next to that, some of the presented  idea's can be quite shocking for a number of people. 

Yes, 69 idea’s ... 

That if you implement only a fraction of them, will definitly have a positive influence in your life and change your life, your relationships and your business for the better. 

I created this seminar because several people that I meet with in my social network and in business are doing ‘things’ and ‘stuff’, but lack the insights to use persuasion as a mastered skill in order to achieve their true potential. I believe it’s to the benefit of everyone if we master persuasive communication because it’s only when we get things done that we progress.

  

69 idea’s on  ... 

... what persuasion is

... what the fundamentals are for  Personal Persuasive Power

... attractiveness and attraction

... positioning

... story telling ... desire

... inner motives

... nosiness

... germane

... creating persuasive advertising

... customer service that is persuasive

... the power of ‘we’ and ‘us’

... Thank you

... Being punctual

... Walk our talk

... Money

... Body language

... Perception

... Dreams

... Connecting

... Lunch

... Design

... Hustle

 ... And much more!

Extra: tools to measure results

Every signature program of mine contains tools to measure the results you get out of the development program. This is however NOT a signature program [Mostly because it has a completely different structure and educational approach]. Still it contains also a most valuable set of tools to develop yourself and to measure progress in your personal life and business endeavors.  

So develop yourself and the talent in your company to be more persuasive in every aspect of business and book this program now. 

Duration: 4 x 3.5 hours as program

$urreptitious Marketing

$trategies and concepts to leave your competition behind in dispair before they know what’s happened and make lot’s of money in the process.

Unfortunatly there's a dramatic truth that very few people in business today are aware about, and it's this one: marketing is the main driver of practically any business.
It's the system that keeps the business not just alive, it keeps the business thriving. Marketing is the major source of every business.

So what is marketing? Marketing is the science of seducing people to try your product or service, making'm come back over and again, and attract them to buy more every time they come back. The opposite is also true: without marketing you lose customers and eventually your business. So marketing can be legitimately seen as the 'blood' of your business. It's vital.
The drama? It is one of those aspects of business that most people don't understand. Worse, it's even less used. And that is not only sad, it's terrifying.

Wait a minute I hear you shout:  I see marketing used all around!
Oh yes, I agree. You see 'advertising' on TV. Plenty of them. Yes, I agree. You get loads of publicity magazines and flyers in your mailbox.
And yes, I agree. You see big bilboards along the streets.
Who knows, to your annoyance, you even get telemarketeers on the phone.

My point? These are 'parts' of what should be a strategical planned and executed marketing campaign. Mistakingly many times they are taken as 'the' strategical marketing campaign and they shouldn't be. Not by far. Surreptitious Marketing Strategies can create the edge that your business needs. Not just to survive, but to win, to get ahead of the competition and leave'm behind.

In this program you will learn all the simple foundations of marketing. 

So yes, you will see all those evident marketing techniques that generate a lot of money, simply because they work. Just as in sales - or for that matter in any other profession (like by example judo) - if you ignore the basics, you'll never succeed in growing to the most advanced level.
This program is filled with many marketing ideas and concepts that any business can apply immediately. We'll explore principles, tips, techniques, theories, and case studies so that you'll master how to implement them in your business to overmatch your competitors and gain customer share.
You’ll learn how to leverage your assets in order to augment your profits.
This program will equip you with the mindset, knowledge and skills to be innovative, dynamic, and a bit nontraditional in your thinking and business endeavors.

Why? Because very few business owners know the surreptitious marketing strategies, concepts and techniques  I’m about to reveil  you. They can increase your profits up to 10 times over — that’s a 1,000% growth!

After attending this program, you'll have learned 20.5 different strategies step by step to win from your competition. 

I'll have answered another 20.5 of the most pertinent questions on how to implement surreptitious marketing strategies in the most profitable way.
You'll discover techniques for generating massive cash almost overnight.
And most important, you'll find out how to position yourself in a way that you are perceived as the benchmark in your industry, the leader.

If this seems 'to good to be true', I understand. Many of my clients reacted this way before. Happiously they did buy into this program and followed it. Now they are most happy and have only one regret: that they didn't follow it much earlier.
Trust me on this: you’re about to discover and understand the most profound, simple yet powerful, money-making surreptitious marketing strategies. You'll see how to augment your profits and how to beat your most frightening competitors, and that's what you really want, isn't it?

If so, then dive right into surreptitious marketing: strategies and concepts to leave your competition behind in dispair before they know what’s happened and make lot’s of money in the process.

Duration: 6 x 3.5 hours

A³ : Always Achieve Agreement

Because negotiating is a skill, not an art, and you can master it!

We almost never call it by name: negotiating. 

And yet we do it every day. 

We negotiate with our children to clean their room or they'll negotiate with us about their pocket money. 

We negotiate with our partner about 'our' holiday destination and the hotel. 

We also negotiate with our colleagues, our boss, our suppliers and customers on almost anything. 

With this development program, I'm bringing you a modern, practical approach to negotiate in any situation.

However, I do not believe in win-win situations in negotiating. The reason? Often the other party wants the opposite of what you want. 

In a purchase/sales call it is most likely that they want the lowest price for purchase and you want the highest possible price as a seller. They want to stab as much money from your pockets into their pockets. 

Instead of teaching you how to get to a win-win situation, I’ll show you how to win when you negotiate AND make the other person feel that he or she has won. I will show you how to do this in such a way that the other person feels as a winner permanently. Not that he or she wakes up the next day with a nasty sense of "now I know what that bastad has done! Wait until I see'm again!"

On the contrary, they will remember the great time of fun and look forward to work with you. 

Program: 

#  1. What is negotiating?
#  2. The four stages of the negotiation
#  3. The 9 key negotiating principles
#  4. The 15 ethical sound negotiation skills
#  5. Also 7 less ethical negotiation skills
#  6. Specific negotiation situation: mediation*
#  7. Specific negotiation situation: arbitration *
#  8. Specific negotiation situation: conflict resolution *
#  9. Time pressure
# 10. The importance of information
# 11. The 11 sources of power
# 12. The 5 drivers in negotiating 

(*) In this formation, the specific negotiation situations are very fundamental discussed. In an additional specific optional part of three hours each of these may be addressed in depth. 

Duration: 4 x 3 hours 

The $ale$ Performance$ $ystem

Become a sales master and boost your sales results immediatly ... 

The ‘$ale$ Performance$ $ystem’ is based on the principles that these techniques for persuasive communication are only to be used when the salesperson has legitimate reasons to expect that the buyer will be happy and satisfied with the purchase, also in retrospective.

This development program literary  BULKS of sales knowledge and sales techniques.  It empowers the principle that selling is a continuous process, not a one time event. The partner exercises, team games and group discussions assure that learning will be enjoyable with lasting resulsts.

Program content overview:

The right mindset and attitude

Let’s question our profession: what is a sales professional? Is it a person of integrity? What does it mean, to be a professional, and are you one? What’s the difference between manipulation and motivation? Exactly how good are you and where can you improve? A test.  And a lot of stories.

The $ale$ Performane$ $ystem

The acronym ‘PerformanceS’ stands for a system that every salesperson can use, no matter what product or service she or he is selling, no matter if it’s business to business or direct sales to consumers. This is what it stands for:

Preparation
Evaluation
References
Find a way to get in contact
Oriëntation of needs
Relating to the needs
Make your presentation
Acceptance
Notate that order
Conflict and objection handling
Extending sales oppurtunities
Service and afterservice

Let’s go trough the entire system, step by step  

Ofcourse we’ll go trough the entire system, step by step. Taking time to explore every part indepth and learn the importace of every part in the right sequence. You’ll learn the psychology behind every part, both from the sales person’s perspective as from the perspective of the cliënt.

Will I learn ... ? YES!

So will you learn how to prepare well and get the most out of the time at hand? 

Yes.

Will you learn how get in touch with prospects and how to get ‘hot leads’? 

Yes.

I encounter so many different types of people every day, will I learn how to sell to those different types of clients? 

Yes.

Cold calling is something I’m weak at, is this seminar handling this topic too? 

Yes.

Shall I receive tools that I can use afterwards? 

Yes. Actually you’ll receive and we’ll develop during the program several tools and scripts that you can use and keep on using in your day to day activities.

Our company only sells trough resellers, and I don’t know if this is a good program for my salespeople? 

Yes it is. Just let me know in advance and you’ll get additional specific tools for several steps in the system.

I don’t see any “techniques for closing the sale” mentioned? 

Well, sincerely, I don’t believe in ‘closing the sale’, I believe in ‘starting customership’. I’ll show you how to ‘open a relationship for the future’ and how to get commitment and notate, write down, that order as a logical part of the relationship.

Duration: 6  x 3.5 hours   

Development

Developing talent for success:

EDUCATION 

There is a big difference between education, training and coaching. And all three are most important in developing talent.
In education, talent finds it’s information, it’s insights, it discovers the knowledge and learns how to think.

TRAINING 

In order to master the skills to perform at the highest level however, training is equally important.
Training shows your people how to perform certain tasks and it allows them practice the set of skills they need in a RISK FREE and controlled  environment so that there is measurable progress.
You see, it is better to learn in class, then in cash.

COACHING 

Coaching is probably the most neglected and at the same time the most valuable aspect of talent development. Coaching is often the ‘missing’ part that prevents one from achieving the expected success.
Can you imagine golden medal winners at the olympics to achieve that level of success without a coach? Ofcourse not. The same goes for training and education. All three are most important.

Continuous education combined with on going training leads to excellent performance.

Coaching during the education is a neccessity to be able to manage, to steer and to zoom in on specific area’s of the educational program where the learner has weaknesses.

Coaching combined with‘training of the skills’ is essential to keep the motivation of the learner high.

That’s why these programs are called ‘development programs’ because I can include all three aspects in them: education, training and coaching.

Education + Training + Coaching = Growing Success

Yes, you can hire me to implement a full development traject for your talentcrowd. We can see what is possible. At most company’s it is very well possible to provide the full educational part, initiate the training and coaching, and then provide via my networks some local trainers and coaches to follow up.    And don’t worry, it won’t cost you a fortune. Contrary, the investment in one of these development programs will propably give you a return on investment beyond your wildest expectations.

Contact me now, call by phone: +32 497 573 670 or send a message.

Tom Commeine

To develop your talent for the future ...

PASSIONATE & INNOVATIVE LEARNING

In this fast changing world where the economy, the way we do business, changes as lightning speed, it’s not enough anymore to follow a couple of trainings a year. Not as a talented person, not as a talentpool company, not as a talentnetwork of an organisation. Not if you want to stay ahead of competition.

Still, these changes permit a continiously higher productivity per person IF and only IF this talented individual gets the opportunity to grow, to become BETTER trough education.
Personal, creative and bold education.

TALENT EXPLOSION = PROFITEXPLOSION

Do you also hate the time loss during the classic courses that you have been following? The classic course where you ‘learned’ something, ... But you already can’t remember just what? Me too.

Would you like a TALENT EXPLOSION in YOUR organisation? Not just one out of 100 top performers, but 100?
Let’s say things the way they are: you do not want a  'measurable performance increase by 10%”, but you want a “RETURN explosion of 40%, 80%, 120% or even 240%”, one  so violent that the foundations of your organization must be constantly rebuilt!

MAKING THE FUTURE 

The future is made by PEOPLE.
BY YOUR PEOPLE??? If it’s up to me: YES!

THE FUTURE IS NOW. It is NOW up to you to make that choice:  EXPLOSIVE CHANGE.
Not just improvement: COMPLETE RENEWAL.
No traditional school:  INDIVIDUAL CREATIVITY.

And foremost: PASSION.

People have the great capability to grow in every way all their life when they are guided trough talent development programs. Just like the talent of a olympic sporter is only developing to such high gold-medal-winning-level when this talent is educated, trained and coached well, the same goes for you and your people.

EDUCATIVE INNOVATION

What follows further extends your educational ideas. My profession is to develop these course materials in such a way that by following these educational programs, you can develop yourself, your employees and your organisation to achieve the above vision. Not everything is possible: only challenging, stimulating and creative approaches are.

The educational programs are never adapted to the current situation of the company and its employees.
They ARE consistent with THE FUTURE VISION OF THE ORGANIZATION.

Rapidly, employees become a self-educating-talent-force.
No need to constantly take’m by the hand: at a furious pace, we encourage people to be anticipatory self-thinkers and self starters.

Feel free to contact me with any questions at all.

Let’s make it fabulous!

Tom Commeine